Journey to Switzerland
TYPOGRAPHY | SWISS DESIGN
The project objective is to show a particular typographic family, presenting the variations of thickness, width, height and also different weights, such as bold, light and regular italics among others.
Since Frutiger has been used in multiple road signs, its characteristic of being easily seen from a distance influenced me to play with different sizes of type point throughout the card set. Moreover, since Frutiger is used in the Swiss passport, red color and the passport format was the best way to approach it.